Pharma Client
Accenture Interactive engaged the POD NYC to help win the Pharma Client’s Creative Studios business pitch. This opportunity would see Accenture taking over the creative output for their in-house agency and potentially doing more of the work currently done by their 30+ agencies of record. After being downselected for orals, The POD used the ‘Agency of Impact’ concept to produce a 60-page magazine and interactive Powerpoint for the meeting.
